A small, senior team that punches above its weight.
We're not a 200-person agency. We're a tight crew of marketers, operators, and builders who chose to bring corporate-level strategy home to the businesses that need it most — the local ones.
From Big Brands to Main Street
Our Journey
The journey that shaped how we think about marketing.
Architects
Leadership
People who build the strategy.
Lexi Ripperger
Co-Founder & Managing Partner
Lexi Ripperger
Co-Founder & Managing Partner
Lexi spent her career in rooms most small businesses never see — leading TikTok-era social strategy at Bath & Body Works, building full go-to-market launches for Columbus Brewing Company, and scaling a multi-market agency to $850K. She brought it all home to Bellefontaine because she believes the best marketing shouldn't be reserved for Fortune 500 budgets.
Before Liftoff
Bath & Body Works • Columbus Brewing Company • Orbit Media Group
MacKenzie Lange
Co-Founder & Managing Partner
MacKenzie Lange
Co-Founder & Managing Partner
Financial-economics grad turned marketing data nerd. MacKenzie connects campaigns, numbers, and business strategy to show what's actually working — and yes, she's also the one answering billing questions. MacKenzie focuses on the business side of Liftoff. She helps guide company strategy, manages financial oversight, and ensures clients always know exactly what they're paying for and why. From contracts and invoicing to operational planning and team coordination, she keeps the company running smoothly behind the scenes. Her approach is simple: if the numbers make sense and the systems are clear, the business can grow with confidence.
Before Liftoff
Operations & marketing systems architecture
Operators
The Team
People who run the system.
Hailey Buck
Business Development
Hailey Buck
Business Development
First voice you hear when you reach out to Liftoff. Hailey connects with local business owners to understand what they need and matches them with the right growth plan. Born and raised in Bellefontaine.
Kennedy Beair
Customer Success
Kennedy Beair
Customer Success
Keeps every client relationship on track. Kennedy manages onboarding, reporting, and ongoing communication so businesses always know what's working.
Denis Qyra
SEO + Strategic Content
Denis Qyra
SEO + Strategic Content
Technical SEO specialist and content strategist who builds the content systems that help local businesses rank and convert.
Summer Szaz
Customer Success
Summer Szaz
Customer Success
Keeps client relationships thriving. Summer manages onboarding, communication, and ongoing success so every partner feels supported.
How We Actually Work
Three Phases. One System.
Built to compound.
Listen
We start by understanding your business, your market, and what's actually happening with your current marketing — no assumptions.
Diagnose
We audit every channel, every touchpoint, every gap. Then we map exactly where leads are falling through the cracks.
Build
We build the connected system — SEO, content, automation, ads — wired together so every piece compounds on the last.
Not Your Typical Agency
Built Different on Purpose
We built Liftoff to be the opposite of everything we didn't like about agencies.
Typical Agency
- Cookie-cutter playbooks for every client
- Junior account managers running your campaigns
- Long contracts, vague reporting
- Tactics without strategy
- Treats your business like a ticket number
The Liftoff Approach
- Custom growth systems built for your market
- Senior strategists on every account
- Month-to-month, transparent dashboards
- Strategy-first, then execution
- Treats your business like our own
Help Build the Future of Local Marketing
We're looking for sharp, self-starting people who care about local businesses and want to do meaningful work without the corporate overhead. Marketers, designers, developers, strategists — if you want to build something real from Ohio, we want to hear from you.
Common Questions
Frequently Asked Questions
4 questions
Want to work with us?
We'd love to learn about your business and explore how Liftoff can help you grow.